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Fashion, textiles and lifestyle.

India combines an established textile and apparel sourcing base with a growing domestic premium market. Advisory work spans market entry, international sourcing, commercial partnerships and bilateral trade initiatives.

Connecting India with international markets.

The practice covers both market entry and sourcing: international brands evaluating Indian consumers and channels, and Indian manufacturers seeking access to international buyers. Institutional work connects the two through trade research and B2B programmes.

~$108BIndia fashion and apparel market, 2030E
~10%Premium segment CAGR, 2025–2030
550M+Consumers under 35
Top 3Global textile exporter by volume

Prologue estimates. Premium means mid-premium and above. Indicative.

Services

Advisory capabilities.

For international brands

Consumer segmentation, city-level retail strategy, distributor identification, brand positioning and the regulatory and IP framework for entering India.

For Indian manufacturers

Buyer landscape assessment and commercial partner evaluation, qualification and compliance support, and access to European and Asian buyers.

For buyers sourcing from India

Vendor identification, mill assessment, quality benchmarking and supply-chain mapping.

Luxury and accessories

Distribution, retail and franchise partnerships for accessories, leather goods, jewellery and lifestyle brands.

Market intelligence

Market sizing, retail landscape, consumer trends and competitive benchmarking across luxury, premium and mid-market.

Trade delegations

Programme management for B2B missions: buyer meetings, factory visits, market immersion and stakeholder engagement.

International Business Series

The Europe–India fashion briefs.

Explore a market or sourcing opportunity.

Mandates span market entry, sourcing, buyer access and institutional trade programmes.